Toyota Connected transforms traditional automobile manufacturing into a mobility services provider by using advanced technology and data. The company focuses on connected car technology, offering services that enhance the driving experience and improve safety. Its main products include telematics, big data analytics, and Internet of Things (IoT) integrations, which allow vehicles to communicate with each other and their surroundings. Unlike many competitors, Toyota Connected provides a comprehensive suite of subscription-based services for features like real-time diagnostics and emergency assistance, as well as data insights for fleet operators. The goal of Toyota Connected is to redefine mobility, making driving safer, more efficient, and enjoyable while capitalizing on the growing demand for connected car services.