The Athletic Media Company

Digital sports news and analysis platform

San Francisco, California, United States

About The Athletic Media Company

The Athletic provides detailed sports news, stories, scores, schedules, and podcasts for sports enthusiasts. It focuses on delivering in-depth coverage from experienced writers, ensuring fans receive breaking news and insightful analysis about their favorite teams and leagues, including major sports like the NFL, NBA, MLB, NHL, and international events like Formula One and soccer. The Athletic operates on a subscription-based model, where users pay for premium content that is not available for free, allowing the company to invest in high-quality journalism. This approach sets The Athletic apart from competitors who often rely on advertising. The goal of The Athletic is to serve dedicated sports fans by offering comprehensive and exclusive coverage that goes beyond basic scores and headlines.

San Francisco, CaliforniaHeadquarters
2016Year Founded
$135.7MTotal Funding
ACQUISITIONCompany Stage
Consumer Software, EntertainmentIndustries
501-1,000Employees

Benefits

Paid Time Off
Paid Sick Leave
Paid Parental Leave
401(k)
Short & Long Term Disability
Free Subscription
Competitive Health Care
HSA & FSA
Commuter Benefits

Risks

Competition from free sports content providers threatens The Athletic's subscription model.
Reliance on high-profile journalists poses risks if negotiations fail.
Social media platforms offering free updates challenge The Athletic's premium content focus.

Differentiation

The Athletic offers in-depth sports coverage from top-tier writers.
It operates on a subscription model, focusing on quality over quantity.
The company provides exclusive content not available for free elsewhere.

Upsides

Increased interest in women's sports boosts The Athletic's market potential.
Hiring high-profile journalists strengthens The Athletic's editorial team.
New podcast series diversify content offerings, engaging broader audiences.

Funding

Total raised$135.70 M
Latest valuation$550.00 M
StageACQUISITION
ACQUISITION
12/31/2021
$550
$550.00 M
SERIES D
12/31/2019
$50
$450.00 M
SERIES C
4/30/2019
$22
$109.00 M
SERIES B
2/28/2018
$20
$100.00 M
SERIES A
6/30/2017
$5
$27.00 M