Smartly.io automates social media advertising to assist businesses in reaching their marketing goals. It focuses on platforms like Facebook and Instagram, serving clients such as Uber and Burger King. The company automates media buying, creative production, and performance optimization, allowing businesses to create personalized and scalable ad campaigns. Smartly.io offers both software that automates advertising tasks and managed services for expert guidance, generating revenue through subscription and service fees. What sets Smartly.io apart is its blend of creativity and data-driven insights, with a dedicated Creative Services team that collaborates with clients to produce effective ad creatives. The goal of Smartly.io is to simplify social advertising, helping brands effectively engage with consumers and maximize their return on ad spend.