Shogun offers a platform for businesses to create and manage their online presence in e-commerce, primarily through a no-code page builder that allows users to design custom web pages without coding skills. This tool is especially beneficial for online store operators, such as those on Shopify, enabling quick experimentation with layouts and designs. In addition to the page builder, Shogun provides integrated SEO and blog creation toolkits, as well as multivariate testing features to optimize sales funnels. The company's goal is to empower businesses to create effective shopping experiences and manage content across multiple stores.