Drizly

Online platform for alcohol delivery service

Boston, Massachusetts, United States

About Drizly

Drizly specialized in the delivery of alcoholic beverages, allowing customers to order beer, wine, and spirits online for home delivery. The service worked by partnering with local liquor stores; when a customer placed an order through the Drizly app or website, it was sent to a nearby store that managed the delivery. Drizly generated revenue by charging partner stores a fee for using its platform and adding a delivery fee to customer orders. The company distinguished itself from competitors by offering quick delivery, often within an hour, catering to busy consumers and those needing last-minute purchases. Drizly aimed to provide a convenient shopping experience for alcohol delivery, but it is no longer in service, with customers now directed to Uber Eats for similar needs.

Boston, MassachusettsHeadquarters
2012Year Founded
$118.8MTotal Funding
ACQUISITIONCompany Stage
Consumer Software, Consumer GoodsIndustries
201-500Employees

Benefits

Career coaching
Equity
Flexible PTO
Charitable giving
Drizly orders
Lifestyle stipend
Affinity groups
Fitness classes
Hackathons
Parental leave
Referral bonus

Risks

Uber's shutdown of Drizly may lead to a loss of brand identity.
The FTC's action against Drizly highlights cybersecurity vulnerabilities.
Layoffs indicate potential financial instability and operational challenges.

Differentiation

Drizly offered a unique partnership model with local liquor stores for deliveries.
The company provided a transparent and personalized shopping experience for alcohol consumers.
Drizly's platform allowed retailers to reach new customers and gain market insights.

Upsides

Drizly's integration into Uber Eats enhances Uber's competitive edge in alcohol delivery.
The partnership model remains viable for companies entering the alcohol delivery market.
Increased consumer interest in alcohol delivery services suggests a growing market.