About Confiant
Confiant enhances the safety of the digital advertising ecosystem by protecting users and businesses from harmful advertisements and privacy violations. The company provides real-time monitoring solutions that detect and block malicious ads, preventing data breaches and malware infections. Unlike many competitors, Confiant operates on a subscription-based model, ensuring clients receive ongoing protection and compliance with privacy regulations like GDPR and CCPA. The goal is to create a safer online experience by eliminating risks associated with malicious advertising.
New York City, New YorkHeadquarters
2013Year Founded
$5MTotal Funding
SERIES_ACompany Stage
Consumer Software, CybersecurityIndustries
11-50Employees
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
Unlimited Paid Time Off
Flexible Work Hours
Stock Options
401(k) Retirement Plan
Sabbatical
Professional Development Budget
Risks
AI-driven ad fraud techniques may outpace Confiant's current detection methods.
Encrypted traffic in digital ads can hinder Confiant's ability to block malicious ads.
Decentralized ad networks challenge Confiant's centralized security solutions.
Differentiation
Confiant focuses solely on anti-malware for digital advertising platforms and publishers.
The company offers real-time monitoring and compliance with GDPR and CCPA regulations.
Confiant's solutions integrate with Prebid Server for enhanced ad traffic monitoring.
Upsides
Growing demand for real-time ad verification boosts Confiant's market potential.
Partnerships with companies like MediaMath enhance Confiant's industry credibility.
Recognition as 'Best Ad Analytics Solution' strengthens Confiant's market position.
Funding
Total raised$4.96 M
Latest valuation$20.50 M
StageSERIES_A
SERIES A
4/30/2019$4
$20.50 MDEBT
5/31/2018N/A
CONVERTIBLE
5/31/2017N/A