Chartboost

In-app monetization and advertising platform

San Francisco, California, United States

About Chartboost

Chartboost focuses on in-app monetization and programmatic advertising for mobile applications. The platform allows app developers to earn revenue by displaying ads within their apps, while advertisers can reach a large audience of engaged users. Chartboost provides a software development kit (SDK) that integrates easily into mobile apps, making it simple for developers to implement advertising features. What sets Chartboost apart from its competitors is its extensive reach, connecting with over 700 million unique users monthly and being recognized as a leading media source by industry analytics firms. The company's goal is to maximize advertising revenue for app developers while delivering effective advertising solutions for brands.

San Francisco, CaliforniaHeadquarters
2011Year Founded
$20.4MTotal Funding
ACQUISITIONCompany Stage
Consumer Software, GamingIndustries
51-200Employees

Risks

LoopMe acquisition may disrupt existing partnerships with game developers.
Integration of LoopMe's AI technology may face technical challenges affecting SDK performance.
Focus on brand advertising might divert resources from Chartboost's mobile game monetization.

Differentiation

Chartboost reaches over 800M users monthly across 300,000 mobile games.
The Chartboost SDK is the most integrated independent mobile ad SDK.
Chartboost collaborates with 90% of top-grossing iOS and Android game developers.

Upsides

Increased focus on privacy-centric advertising solutions benefits Chartboost's privacy-first ad technologies.
The rise of hyper-casual games offers expansion opportunities for Chartboost.
5G technology expansion boosts mobile gaming, providing ad format innovation opportunities for Chartboost.

Funding

Total raised$20.43 M
Latest valuation$250.00 M
StageACQUISITION
ACQUISITION
4/30/2021
$250
$250.00 M
$19
$95.00 M
$2
$10.00 M