Vetted.ai provides a personal shopping agent that enhances the online shopping experience by utilizing artificial intelligence. This agent mimics human shopping behavior by researching products through trusted articles, analyzing discussions on platforms like Reddit, and gathering insights from user reviews. The main audience for Vetted.ai includes consumers seeking a straightforward shopping experience without advertisements or unreliable brands. Unlike many competitors, Vetted.ai emphasizes an ad-free environment and only recommends reputable brands, which distinguishes it in the crowded e-commerce market. The service is available through user-friendly apps on both iOS and Android, aiming to deliver a high-quality, personalized shopping journey.