Undead Labs

Develops survival horror video games

Seattle, Washington, United States

About Undead Labs

Undead Labs develops video games, particularly in the survival horror genre, with its most recognized title being the "State of Decay" franchise. The games feature detailed open-world environments and require players to engage in complex strategic gameplay to survive. Players navigate through immersive worlds, making choices that affect their survival and the game's outcome. Undead Labs distinguishes itself from competitors by focusing on creating rich, engaging experiences that resonate with fans of the genre, supported by a partnership with Microsoft Studios that enhances its distribution and marketing capabilities. The company's goal is to innovate within the gaming industry and provide players with captivating gameplay experiences that keep them coming back for more.

Seattle, WashingtonHeadquarters
2009Year Founded
ACQUISITIONCompany Stage
Entertainment, GamingIndustries
51-200Employees

Risks

Delay in State of Decay 3 release date may decrease consumer interest.
Developing a new IP alongside State of Decay 3 could stretch resources thin.
Previous criticism of State of Decay 2 may affect future consumer trust.

Differentiation

Undead Labs specializes in the survival horror genre with a focus on zombies.
The company is known for its immersive, open-world environments and strategic gameplay.
Partnership with Microsoft enhances distribution and financial backing for game development.

Upsides

Increased interest in cross-platform play can expand Undead Labs' player base.
Cloud gaming services offer opportunities to reach audiences without high-end hardware.
AI-driven NPCs can enhance realism and interactivity in Undead Labs' games.