TrustEngine focuses on the mortgage and lending industry by providing a Borrower Intelligence Platform that helps lenders increase loan applications and improve their return on investment (ROI). The platform analyzes lenders' databases to identify potential loan opportunities and offers insights for better borrower engagement. TrustEngine stands out by integrating technologies from Sales Boomerang and Mortgage Coach, creating a comprehensive solution for its clients. The company's goal is to enhance loan volume for mortgage lenders and financial institutions through data-driven insights.