About Treasure Data
Treasure Data assists large businesses in managing and analyzing their customer data to enhance marketing efforts and improve customer experiences. The company operates in the customer data platform (CDP) market, collecting and organizing data from various sources to provide a unified view of each customer. Unlike its competitors, Treasure Data offers predictive analytics tools that help businesses forecast future trends based on historical data. The goal is to improve operational efficiency and marketing personalization through a subscription-based service.
Mountain View, CaliforniaHeadquarters
2011Year Founded
$280.2MTotal Funding
GROWTH_EQUITY_VCCompany Stage
Data & Analytics, Enterprise SoftwareIndustries
501-1,000Employees
Risks
Rapid AI evolution may outpace Treasure Data's current capabilities.
Increasing competition in the CDP market could erode market share.
Stringent data privacy regulations may increase compliance costs.
Differentiation
Treasure Data offers a cloud-based platform for managing complex customer data.
The company provides predictive analytics to forecast trends and behaviors.
Treasure Data's CDP is recognized as a leader in the B2C market.
Upsides
Growing demand for real-time data analytics boosts Treasure Data's market potential.
Partnerships with Snowflake and Databricks enhance data processing capabilities.
Generative AI capabilities improve data-driven marketing strategies.
Funding
Total raised$280.24 M
Latest valuation$1.17 B
StageGROWTH_EQUITY_VC
GROWTH EQUITY VC
10/31/2021$234
LATE VC
10/31/2021$234
$1.17 BACQUISITION
6/30/2018$600
$600.00 MSERIES C
10/31/2016$25
$125.00 MEARLY VC
8/31/2015$6
$30.00 MSERIES B
12/31/2014$15
$75.00 MSERIES A
6/30/2013$5
$26.50 MSEED
10/31/2012$1
$6.50 M