TOMS

Footwear brand supporting global health initiatives

Los Angeles, California, United States

About TOMS

TOMS offers stylish footwear and lifestyle products, with a focus on social responsibility. The brand is particularly known for its Alpargatas shoes, which come in various styles for men, women, and children, including flats, sneakers, and boots. TOMS operates on a business model where for every three dollars earned, one dollar is donated to the TOMS COVID-19 Global Giving Fund, supporting global health initiatives like mental health support and medical supplies. This approach means that each purchase not only provides fashionable footwear but also contributes to important health causes. TOMS differentiates itself from competitors by combining retail with philanthropy, creating a unique shopping experience that appeals to consumers who value both style and social impact. The company's goal is to make a positive difference in the world while providing quality products to its customers.

Los Angeles, CaliforniaHeadquarters
2006Year Founded
$291.8KTotal Funding
SEEDCompany Stage
Social Impact, Consumer GoodsIndustries
501-1,000Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
401(k) Company Match
Unlimited Paid Time Off
Paid Vacation
Paid Holidays
Hybrid Work Options
Home Office Stipend
Wellness Program
Employee Discounts

Risks

Increased competition in branded resale could impact TOMS' market share.
Technical challenges in migrating to Salesforce Commerce Cloud may disrupt e-commerce operations.
The 'shuberX' collaboration with Uber might not resonate, risking brand misalignment.

Differentiation

TOMS combines commerce with philanthropy, donating a third of profits to social causes.
The company offers a unique 'One for One' model, providing shoes to children in need.
TOMS' diverse product range includes shoes, eyewear, coffee, and bags, enhancing brand appeal.

Upsides

TOMS' commitment to mental health aligns with increasing consumer interest in well-being.
The partnership with Astound Commerce enhances TOMS' digital presence and e-commerce operations.
Sustainable fashion trends provide TOMS opportunities to expand its resale initiatives.

Funding

Total raised$291.8 K
Latest valuation$1.50 M
StageSEED
SEED
4/30/2006
N/A
$1.50 M