The Markup

Independent analysis of technology's societal impact

New York City, New York, United States

About The Markup

The Markup focuses on analyzing how powerful institutions utilize technology and its effects on society. It examines various aspects such as the influence of technology on news dissemination, election processes, job accessibility, pricing of goods and services, and the justice system. The Markup aims to provide independent insights and analysis on these critical issues, addressing the lack of scrutiny in how technology shapes our lives. Its goal is to inform the public about the implications of technological advancements and promote a better understanding of their societal impact.

New York City, New YorkHeadquarters
2018Year Founded
$19.5MTotal Funding
GRANTCompany Stage
Consulting, Social ImpactIndustries
11-50Employees

Risks

Julia Angwin's departure may lead to a talent drain.
CalMatters' acquisition may affect editorial independence.
Privacy-focused carriers like Cape could challenge The Markup's coverage on privacy issues.

Differentiation

The Markup focuses on independent analysis of technology's societal impact.
The Markup has won awards for leadership in diversity and community innovation.
The Markup's investigative series 'Still Loading' won the Scripps Howard Innovation Award.

Upsides

CalMatters' acquisition could provide resources for expanded investigative journalism.
Increased focus on privacy-first technologies aligns with The Markup's mission.
The rise of large AI models presents opportunities to explore AI's societal impact.