The Boring Company focuses on improving urban transportation by building underground tunnels to reduce traffic congestion. Its main product is a network of subterranean tunnels that allow for quick, direct travel between points without the interference of surface traffic. The company uses advanced tunneling technology, specifically the Prufrock Tunnel Boring Machine, which can dig tunnels at a rate of one mile per week, making the process faster and more cost-effective than traditional methods. Unlike competitors, The Boring Company emphasizes the construction of weatherproof tunnels that do not disrupt existing infrastructure. Its goal is to create efficient transportation solutions that can scale with urban growth, ultimately enhancing city infrastructure and providing a zero-emissions public transit option through its Loop system.