Tecovas

Sells high-quality cowboy boots and apparel

Austin, Texas, United States

About Tecovas

Tecovas specializes in high-quality cowboy boots, apparel, accessories, and leather goods, catering to customers who appreciate premium western wear. The company operates on a direct-to-consumer model, which allows it to sell products without intermediaries, making its offerings more affordable. Tecovas generates revenue through online sales and physical retail locations, providing a smooth shopping experience. Unlike many competitors, Tecovas emphasizes maintaining product quality while ensuring that prices remain approachable. The company's goal is to deliver exceptional western wear that meets the needs of a diverse clientele, contributing to its rapid growth and strong presence in the market.

Austin, TexasHeadquarters
2015Year Founded
$102.5MTotal Funding
SERIES_CCompany Stage
Consumer GoodsIndustries
501-1,000Employees

Benefits

We offer insurance plans that pay 99% of your health premium coverage and 100% of your dental & vision insurance coverage for your family/dependents
Paid Parental Leave
Flexible PTO policy
Corporate wellness program
Competitive salary
Generous employee discounts!

Risks

Increased competition from brands like Ariat and Justin Boots.
Rising leather prices could impact Tecovas' production costs.
Potential backlash from animal rights groups against leather products.

Differentiation

Tecovas offers handmade boots, emphasizing craftsmanship and quality.
The company eliminates intermediaries, providing high-quality products at accessible prices.
Tecovas partners with a third-generation boot maker for custom-developed leather shoes.

Upsides

Increased consumer interest in sustainable products aligns with Tecovas' craftsmanship focus.
'Buy now, pay later' services make Tecovas' products more accessible.
Western fashion's growing popularity expands Tecovas' market reach.

Funding

Total raised$102.53 M
Latest valuation$280.00 M
StageSERIES_C
SERIES B
1/31/2020
$15
$150.00 M
SERIES A
5/31/2019
$30
$150.00 M
EARLY VC
9/30/2017
$3
$13.00 M
$2
$9.00 M