Siro.ai enhances the performance of field sales representatives using artificial intelligence. The platform records and analyzes millions of sales conversations to identify successful strategies and areas for improvement. It provides real-time coaching to sales reps, helping them refine their skills and tactics, while also offering valuable insights to sales leadership about effective practices in the field. Unlike competitors, Siro.ai focuses on learning from top performers through audio recordings, making it easier for sales teams to optimize their operations. The goal is to improve sales performance for a wide range of clients, from small businesses to large corporations, by increasing close rates and saving time on ride-alongs.