About Sharethrough
Sharethrough provides digital advertising solutions that focus on native ads, which integrate smoothly with the websites they appear on. Their products include native display, native video, and enhanced outstream ads, designed to improve user engagement and ad performance. Sharethrough differentiates itself with impressive metrics, such as 40 billion impressions per month and a 2.8x higher click-through rate compared to competitors. The company's goal is to optimize ad placements for publishers and advertisers, maximizing revenue and return on investment.
San Francisco, CaliforniaHeadquarters
2008Year Founded
$27.2MTotal Funding
SERIES_DCompany Stage
Consumer Software, EntertainmentIndustries
51-200Employees
Benefits
Generous group health insurance plan
Stock options
16 days of vacation per year, which increases with seniority at the company
Offices closed during the holidays
Wellness allocation of $840 per year
In-house training programs
Continuing education & training
Very active social committee & free online sports classes
Pairing with a buddy for your first 6 months
Advantageous referral program
Work from home & flexible hours
Risks
Integration challenges from the Equativ merger may disrupt operations and client relationships.
Focus on sustainability initiatives may divert resources from core business operations.
Reliance on partners for carbon data poses risks if data is inaccurate or delayed.
Differentiation
Sharethrough offers a unique blend of native and enhanced ad formats.
The company pioneered the native advertising movement, enhancing user engagement.
Sharethrough's Dynamic Ad Templates adapt ads to match host website aesthetics.
Upsides
Sharethrough's merger with Equativ boosts its net recurring revenue above $200 million.
The Net Zero Publisher Program positions Sharethrough as a leader in sustainable advertising.
Direct integration with Adform increases media buying power and ad performance.
Funding
Total raised$27.24 M
Latest valuation$50.00 M
StageSERIES_D
$10
$50.00 MDEBT
12/31/2013$10
SERIES C
12/31/2013$7
$35.00 MSERIES B
9/30/2012$5
$25.00 MSERIES A
9/30/2010$5
$25.00 MSEED
7/31/2008$1
$5.00 M