Rupa Health is a technology platform that streamlines the lab testing process for healthcare practitioners and their patients by managing logistics like payment and communication with specialty labs. It allows practitioners to order from 20 different labs in just 20 seconds, making the process faster and reducing administrative burdens. Unlike traditional labs, Rupa Health does not process samples but focuses on connecting healthcare providers with the necessary resources for specialized tests. The goal is to enhance the efficiency of lab testing and improve the overall patient experience.