Rocket Lawyer

Online platform for affordable legal services

San Francisco, California, United States

About Rocket Lawyer

Rocket Lawyer provides affordable legal services through an online platform, catering to individuals, small businesses, and families. Clients can access a variety of legal documents and advice via their website, making legal assistance more accessible to those who may not afford traditional law firms. The service operates on a subscription model, allowing Premium members to utilize a comprehensive library of legal documents, receive advice from real lawyers, and have their documents reviewed. For those who prefer not to subscribe, a pay-per-use option is available for specific services. Clients can create legal documents for various needs, such as business contracts and estate planning, instantly online, with the option for attorney review. Additionally, Rocket Lawyer offers access to a network of experienced attorneys for quick legal advice. The company's goal is to simplify the legal process, making it user-friendly and cost-effective for those in need of legal help.

San Francisco, CaliforniaHeadquarters
2006Year Founded
$268.5MTotal Funding
GROWTH_EQUITY_VCCompany Stage
Social Impact, LegalIndustries
201-500Employees

Risks

Rapid AI adoption may outpace Rocket Lawyer's current technological capabilities.
Security and privacy concerns could affect trust in AI-powered legal tools.
Diversification into tax services may dilute focus on core legal offerings.

Differentiation

Rocket Lawyer offers a subscription model for affordable legal document access.
The company integrates AI to streamline legal document creation and business naming.
Partnerships with Google Cloud enhance Rocket Lawyer's AI capabilities and service offerings.

Upsides

Growing demand for online legal services boosts Rocket Lawyer's market potential.
AI-powered tools like Rocket Copilot enhance efficiency and customer experience.
Partnerships with SelectQuote and SCORE Foundation expand Rocket Lawyer's customer base.

Funding

Total raised$268.47 M
Latest valuation$75.00 M
StageGROWTH_EQUITY_VC
GROWTH EQUITY VC
3/31/2021
$223
DEBT
12/31/2018
$22
$7
$33.00 M