Roblox

Virtual platform for user-generated experiences

San Mateo, California, United States

About Roblox

Roblox operates a virtual platform where users can learn, work, play, and socialize. The platform is built around a community of developers and creators who use Roblox Studio, a user-friendly design tool, to create engaging multiplayer experiences. It primarily targets audiences under the age of 18, making it one of the leading entertainment platforms for this age group, as shown by its high monthly visits and user engagement. Unlike many other gaming platforms, Roblox focuses on user-generated content, allowing millions of new users to join each month, often through recommendations from friends. The company generates revenue through in-platform purchases and subscriptions, creating a thriving ecosystem for both users and creators.

San Mateo, CaliforniaHeadquarters
2004Year Founded
$897.6MTotal Funding
IPOCompany Stage
Consumer Software, Entertainment, GamingIndustries
5,001-10,000Employees

Benefits

Benefits and Perks - The health and well-being of our employees and their families is our top priority. We offer robust and comprehensive programs with variety to best meet your needs.
Well-Being Benefits - With flexible time off and a bi-annual, company-wide spring/summer recharge, Roblox knows how to balance working hard with winding down.
Financial Benefits - Competitive compensation packages, 401(k) matching, and flexible share incentives that let you choose how to share in our success.
Health and Wellness - Comprehensive medical, dental, and vision benefits, family planning resources, and 12 weeks off for all new parents.
Flexible Workplace - Our hybrid work schedule balances working onsite and working remotely. Enjoy daily lunch and an in-house fitness center when working from our San Mateo headquarters.

Risks

Competition from Minecraft and Fortnite could reduce Roblox's user engagement.
New parental controls may not fully address safety concerns, risking reputational damage.
Offering more currency for web purchases may strain relationships with app store providers.

Differentiation

Roblox offers a unique blend of gaming and social interaction for users.
The platform's user-generated content model fosters creativity and community engagement.
Roblox Studio empowers developers to create immersive 3D experiences easily.

Upsides

Roblox's collaboration with Filament Games enhances its educational gaming appeal.
Offering 25% more currency for web purchases boosts direct sales and user engagement.
Projected growth in the gift card market presents expansion opportunities for Roblox.

Funding

Total raised$897.59 M
Latest valuation$29.50 B
StageIPO