Realtor.com operates an online platform that connects real estate agents with homebuyers in the residential real estate market. For real estate agents, it provides resources such as industry insights, marketing strategies, and tools to enhance their business operations, including integration with the digital closing platform Qualia. Homebuyers can use Realtor.com to search for properties, connect with agents, and access information about the buying process. The company generates revenue through advertising and subscription services, allowing agents to pay for premium listings and advanced tools. Realtor.com differentiates itself by focusing on delivering valuable connections and insights to help both agents and buyers achieve their goals.