Realtor.com

Online platform for real estate transactions

Santa Clara, California, United States

About Realtor.com

Realtor.com operates an online platform that connects real estate agents with homebuyers in the residential real estate market. For real estate agents, it provides resources such as industry insights, marketing strategies, and tools to enhance their business operations, including integration with the digital closing platform Qualia. Homebuyers can use Realtor.com to search for properties, connect with agents, and access information about the buying process. The company generates revenue through advertising and subscription services, allowing agents to pay for premium listings and advanced tools. Realtor.com differentiates itself by focusing on delivering valuable connections and insights to help both agents and buyers achieve their goals.

Santa Clara, CaliforniaHeadquarters
1996Year Founded
$27MTotal Funding
ACQUISITIONCompany Stage
Real EstateIndustries
1,001-5,000Employees

Risks

Departure of Arthur Chapin may affect Realtor.com's growth initiatives.
Sekisui House's U.S. expansion increases competition for Realtor.com listings.
Stagnant housing market with high mortgage rates may suppress Realtor.com's revenue.

Differentiation

Realtor.com integrates with Qualia for seamless real estate closing experiences.
Offers a My Home dashboard for tracking home values and neighborhood properties.
Provides industry insights and marketing tips for real estate agents.

Upsides

Increased demand for digital real estate tools boosts Realtor.com's platform usage.
Growing interest in VR and AR enhances the home buying experience on Realtor.com.
Rising popularity of AI-driven property valuation tools benefits Realtor.com users.