PlayOn! Sports focuses on live-streaming high school sports events in the United States, partnering with the NFHS to create the NFHS Network. This network aggregates content from state high school athletic associations and allows schools to broadcast their own events through the School Broadcast Program. PlayOn! Sports generates revenue through subscriptions, advertising, and licensing fees, making it a leader in high school sports media. The company's goal is to increase the visibility and accessibility of high school sports for fans and communities.