About Peggy
Peggy is a social marketplace for contemporary art, leveraging AI and ML technologies to ensure buyer and seller protection, and enabling artists to earn royalties for future secondary sales.
Toronto, CanadaHeadquarters
2020Year Founded
$13.1MTotal Funding
EARLY_VCCompany Stage
Design, Consumer Goods, EntertainmentIndustries
11-50Employees
Risks
Emerging competition from NFT platforms like SuperRare and Foundation.
Potential backlash from traditional collectors against AI-based authentication.
Economic downturns may reduce discretionary spending on art investments.
Differentiation
Peggy offers a secure marketplace for investment-grade art with AI authentication.
The platform supports artist royalties on secondary sales, benefiting artists financially.
Peggy partners with global galleries, providing access to sought-after contemporary art.
Upsides
Increased interest in fractional art ownership broadens Peggy's potential investor base.
AI integration in art authentication gives Peggy a competitive edge in verification.
Growing online art sales trend benefits digital platforms like Peggy.
Funding
Total raised$13.08 M
Latest valuation$37.25 M
StageEARLY_VC
EARLY VC
1/31/2023$7
$37.25 MSEED
6/30/2022$6
$30.00 M