Neo4j specializes in graph data science, providing tools that enable data scientists to analyze relationships within connected data. Its main product is software designed to help users explore and understand complex data relationships, which is particularly beneficial in sectors like finance, healthcare, and social media. This software enhances the accuracy of machine learning models and supports contextual AI, allowing for improved predictions based on existing data. Neo4j differentiates itself from competitors by focusing specifically on graph data science and offering consulting and training services alongside its software, ensuring clients can effectively utilize its tools. The company's goal is to empower organizations to gain valuable insights from their data by understanding the connections between data points.