About Mercedes-Benz
Mercedes-Benz USA (MBUSA) operates in the luxury automotive industry, focusing on high-end vehicles such as sedans, SUVs, and electric models under the Mercedes-Benz and AMG brands. The company generates revenue through direct vehicle sales, leasing agreements, and after-sales services like maintenance and repairs. Additionally, MBUSA offers a range of branded lifestyle merchandise, including apparel and collectibles, which helps to enhance brand loyalty. Unlike many competitors, MBUSA also actively engages in compliance and regulatory activities, ensuring that its vehicles meet environmental standards, such as modifying emissions control systems in certain diesel vehicles. The goal of MBUSA is to provide premium vehicles and related products to a diverse clientele while maintaining a strong commitment to compliance and customer satisfaction.