Magic Leap

Augmented reality platform for enterprise solutions

Plantation, Florida, United States

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About Magic Leap

Magic Leap creates an augmented reality (AR) platform specifically designed for businesses. This platform helps companies improve their workflows, increase productivity, and enhance their return on investment (ROI). The AR technology allows teams to collaborate globally as if they were in the same room, provides 3D visualizations for better project reviews, and offers real-time support to workers in the field. Unlike many competitors, Magic Leap focuses on delivering a large field of view in a comfortable design, making it easier for users to engage with the technology. The company's goal is to empower businesses by providing them with tools that can transform their operations and amplify human potential.

Plantation, FloridaHeadquarters
2011Year Founded
$3,559.1MTotal Funding
GROWTH_EQUITY_VCCompany Stage
VR & AR, Enterprise SoftwareIndustries
1,001-5,000Employees

Benefits

Discretionary Bonus
Equity
Relocation Assistance

Risks

Increased competition from Apple and Meta could overshadow Magic Leap's market presence.
Job cuts in sales and marketing may reduce brand visibility and customer engagement.
Reliance on Saudi Arabia's Public Investment Fund poses financial risks if priorities shift.

Differentiation

Magic Leap's Dynamic Digitized Lightfield Signal creates images indistinguishable from real objects.
The company focuses on enterprise AR, optimizing workflows and enhancing productivity.
Magic Leap combines visual ability with mobile computing for a real-world AR experience.

Upsides

Collaboration with Google could lead to innovative AR solutions and new markets.
Shift to technology licensing opens new revenue streams and strategic partnerships.
$590 million investment from Saudi Arabia's Public Investment Fund boosts competitive edge.

Funding

Total raised$3.56 B
Latest valuation$2.00 B
StageGROWTH_EQUITY_VC
GROWTH EQUITY VC
7/31/2024
$160
DEBT
12/31/2023
$590
BUYOUT
11/30/2022
$450
SERIES G
9/30/2021
$500
$2.00 B
SERIES F
4/30/2020
$350
$1.75 B
LATE VC
3/31/2019
$280
$1.40 B
SERIES D
2/28/2018
$461
$2.31 B
SERIES C
1/31/2016
$794
$4.50 B
SERIES B
9/30/2014
$542
$2.71 B
SERIES A
1/31/2014
$50
$250.00 M
SEED
6/30/2012
$20
$102.10 M