About Linktree
Linktree is a digital platform that enables users to create a single link that consolidates all their important content, making it easy for their audience to access. This service is particularly useful for influencers, creators, publishers, and brands who want to share multiple links through their social media bios without clutter. Users can start with basic features for free, while premium features are available through subscription plans. Linktree stands out from competitors by offering monetization options, allowing users to sell products directly and receive donations from followers. Additionally, the platform provides analytics to help users track audience engagement and refine their content strategies.
Melbourne, AustraliaHeadquarters
2016Year Founded
$145.7MTotal Funding
SERIES_BCompany Stage
Data & Analytics, Consumer Software, EntertainmentIndustries
201-500Employees
Risks
Increased competition from emerging link-in-bio platforms like Beacons and Shorby.
Recent layoffs may negatively impact company morale and public perception.
Multiple acquisitions could lead to integration challenges and operational inefficiencies.
Differentiation
Linktree offers a unique bio link tool for influencers and brands.
The platform integrates direct-to-consumer sales and content monetization features.
Linktree provides advanced audience analytics for optimizing content strategy.
Upsides
Growing demand for personalized content curation tools benefits Linktree's offerings.
Rising interest in social commerce aligns with Linktree's monetization features.
Expansion of creator economy platforms enhances Linktree's analytics value proposition.
Funding
Total raised$145.73 M
Latest valuation$1.30 B
StageSERIES_B
SERIES B
2/28/2022$110
$1.30 BSERIES A
9/30/2020$11
$53.50 M