Kinside helps working parents find reliable and affordable daycare and preschool options through a technology-driven app. By partnering with employers, Kinside connects parents to a nationwide network of vetted childcare providers, offering personalized matching and quick access to top-rated centers. This service stands out due to its focus on inclusivity and support for mothers and minority groups, ensuring equal childcare opportunities. The goal is to alleviate childcare concerns for parents, ultimately aiding employers in retaining their workforce.