GrowthBook

Open-source platform for A/B testing

Palo Alto, California, United States

About GrowthBook

GrowthBook offers an open-source platform for A/B testing, allowing companies to compare two versions of a webpage or app to determine which performs better. The platform integrates with existing data sources, enabling teams to conduct their own tests without needing to create a custom solution. It is particularly useful for product, engineering, and marketing teams that focus on data-driven decision-making, helping them test hypotheses and optimize digital products. Unlike competitors, GrowthBook's open-source model allows users to start for free and scale up to premium features and support as needed. The company's goal is to empower organizations to continuously experiment and improve their offerings through accessible A/B testing.

Palo Alto, CaliforniaHeadquarters
2020Year Founded
$2.1MTotal Funding
SEEDCompany Stage
Data & Analytics, Enterprise SoftwareIndustries
1-10Employees

Benefits

Unlimited Paid Time Off
Health Insurance
Dental Insurance
Vision Insurance
Mental Health Support
Parental Leave
401(k) Retirement Plan
401(k) Company Match
Home Office Stipend
Remote Work Options

Risks

Competition from Optimizely and VWO threatens GrowthBook's market share.
No-code platforms simplify testing, potentially attracting GrowthBook's target market.
Privacy regulations like GDPR may limit GrowthBook's data collection capabilities.

Differentiation

GrowthBook offers an open-source A/B testing platform for cost-effective experimentation.
The platform integrates seamlessly with existing data warehouses for versatile testing.
GrowthBook provides enterprise solutions with advanced features and professional support services.

Upsides

Increased demand for open-source solutions boosts GrowthBook's market appeal.
Feature flagging interest grows, enhancing GrowthBook's testing capabilities.
Remote work expansion drives need for GrowthBook's collaborative testing tools.