Grailed

Online marketplace for luxury and vintage fashion

New York City, United States

About Grailed

Grailed is an online marketplace that focuses on the resale of rare luxury, streetwear, and vintage fashion items. The platform allows users to buy and sell curated pieces from well-known brands like Supreme, Gucci, and Balenciaga. Sellers list their items, and buyers can browse through a selection of unique fashion pieces. Grailed stands out from its competitors by emphasizing both accessibility and exclusivity, creating a community-driven environment for fashion enthusiasts. The company's goal is to connect fashion-forward individuals with unique items while generating revenue through transaction fees on sales.

New York City, NoneHeadquarters
2013Year Founded
$78.4MTotal Funding
SERIES_BCompany Stage
Consumer GoodsIndustries
201-500Employees

Benefits

Stock options
Health (medical, dental, vision) insurance with 100% premium covered for some plans/coverage types
401(k) plan
FSA and HSA plans
Voluntary short-term and long-term disability insurance, supplemental life insurance, and commuter benefits. We also offer unlimited PTO, paid company holidays and wellness days, and 12 weeks of parental leave

Risks

Competition from luxury resellers on platforms like Amazon threatens Grailed's market share.
The RealReal's commission changes may pressure Grailed to adjust its fee structures.
GOAT Group acquisition could lead to strategic shifts alienating Grailed's user base.

Differentiation

Grailed offers a curated selection of rare luxury, streetwear, and vintage fashion.
The platform connects fashion enthusiasts through a community-driven marketplace model.
Grailed's commitment to exclusivity and accessibility sets it apart in the resale market.

Upsides

Increased interest in sustainable fashion boosts demand for Grailed's curated vintage pieces.
Social commerce trends allow Grailed to enhance user engagement with new features like 'Feed'.
Growing streetwear popularity among youth expands Grailed's potential customer base.

Funding

Total raised$78.39 M
Latest valuation$300.00 M
StageSERIES_B
$15
$75.00 M
SEED
5/31/2016
$2
$12.50 M