Givingli is a platform that simplifies sending gifts and greetings for various occasions through its website and mobile app. It offers a wide selection of digital greeting cards and gifts from well-known brands, catering to both individual consumers and businesses. The platform features a curated collection of unique digital greeting cards created by independent artists, emphasizing design and sustainability by providing 100% digital options. Givingli operates on a business model that includes direct sales and a subscription service called Givingli Pro, which helps businesses with employee recognition and corporate gifting. Revenue comes from the sale of digital products and subscription fees, along with a flexible gifting option called Givingli Cash, allowing recipients to choose their gifts. The goal of Givingli is to make the gifting process more convenient and enjoyable for everyone.