Flipboard

Digital platform for news aggregation

Palo Alto, California, United States

About Flipboard

Flipboard aggregates news and content from various sources and presents it in a magazine-style format, making it easy for users to consume information. The platform collects articles, videos, and other media, organizing them into categories that users can browse through. Advertisers pay to display their ads within these digital magazines, which is a primary source of revenue for Flipboard. Additionally, Flipboard offers a premium subscription service called Flipboard Pro, allowing users to create their own ad-free digital magazines. What sets Flipboard apart from its competitors is its visually appealing interface and the ability to personalize content based on user preferences. The goal of Flipboard is to provide a user-friendly platform that keeps users informed and engaged with the topics they care about.

Palo Alto, CaliforniaHeadquarters
2010Year Founded
$229.1MTotal Funding
LATE_VCCompany Stage
Consumer Software, EntertainmentIndustries
51-200Employees

Risks

Shift to decentralized platforms may alienate users preferring traditional social media.
Heavy reliance on advertising revenue makes Flipboard vulnerable to market fluctuations.
Integration with decentralized platforms may pose content moderation challenges.

Differentiation

Flipboard offers a unique magazine-style user interface for content aggregation.
The platform personalizes content based on user preferences, enhancing user engagement.
Flipboard integrates with decentralized social media, aligning with modern digital trends.

Upsides

Flipboard's Promoted Video taps into the growing demand for video content.
Interest Collectives program increases brand reach by aggregating audiences around specific interests.
Integration with Mastodon positions Flipboard within the growing fediverse network.

Funding

Total raised$229.09 M
Latest valuation$750.00 M
StageLATE_VC
LATE VC
6/30/2022
$25
$750.00 M
SERIES D
6/30/2015
$50
$750.00 M
SERIES C
11/30/2013
$50
$750.00 M
SERIES B
3/31/2011
$50
$250.00 M
SERIES A
6/30/2010
$10
$52.50 M