About Fanatics
Fanatics operates a global digital sports platform that offers a variety of products and services for sports fans, including licensed fan gear, collectibles, and sports betting options. The platform allows fans to purchase jerseys, streetwear, and memorabilia, while also providing opportunities to collect trading cards and other digital assets. Fanatics differentiates itself with a vast database of over 100 million sports fans and partnerships with around 900 sports properties, including major leagues and teams. The company's goal is to enhance the fan experience by providing a comprehensive suite of offerings that cater to the diverse needs of sports enthusiasts.
New York City, New YorkHeadquarters
1995Year Founded
$4,683.7MTotal Funding
GROWTH_EQUITY_VCCompany Stage
Fintech, Consumer Goods, EntertainmentIndustries
5,001-10,000Employees
Benefits
Work Life Balance - At Fanatics we place our focus on results and empowerment and encourage you to enjoy your time on and OFF the field with our competitive time off policies.
Recognition and Rewards Program - Fanatics values our internal fans too! Our programs are designed to thank and reward Fanatics athletes for their hard work and commitment to winning as a team.
Company Sponsored Events - From breakfast to happy hour and every hour in between – Fanatics employees can enjoy time together at one of our many company events.
Fanatics.com Employee Discount - As an employee you will receive a special discount on all of your favorite sports merchandise and memorabilia.
Give Back - Fanatics cares about the fans around us. We encourage you to partner up with your teammates in giving back and serving the communities where we work and play.
Meet & Greets - You never know who will show up to the office. You might just meet one of your all-time favorite athletes.
Invest in You - Here at Fanatics we want you to accomplish your goals. We offer tuition reimbursement.
Healthy Lifestyle - Fanatics cares about helping and supporting our teams in their busy lifestyles. Through wellness relationships with fitness and weight management partners we are here to support you in whatever your lifestyle goals.
Wellness Coverage - Your health is important to you – and it’s important to us too! We offer a number of benefit plan options for convenience and flexibility.
Financial Security - Through our plans, Fanatics offers you a way to budget for health care expenses that you’d typically pay for out of pocket.
Retirement - The sooner you begin planning for your retirement, the better. Fanatics offers generous plans to help you prepare for the future.
Network of Support - Fanatics understands that sometimes you may need someone in your corner. Through the Life Assistance Program, you and your family have access to support 24 hours a day, 7 days a week.
Fanatics Family First - Afterall we are #OneFanatics. Put your family first with our paid maternity and paternity leave program, or take advantage of our infertility treatment reimbursement program to get the support you need while you try to grow your family.
IDEA - We invite you to join one of our Employee Resource groups, or celebrate and honor what’s most important to you through our IDEA (Inclusion, Diversity, Equality & Advocacy) floating holiday. We recognize diversity helps foster innovation, and people perform better when they can be themselves. Gender Affirmation Treatment reimbursement is available to employees.
Risks
Expansion into sports betting may face regulatory challenges and market saturation.
Increased competition from WWE-NFL partnership could divert sales from Fanatics.
Komo Tech partnership may not yield expected results if technology fails to resonate.
Differentiation
Fanatics integrates merchandise, memorabilia, and sports betting into fan festivals.
The company collaborates with 2,500 athletes and celebrities, including 200 exclusive athletes.
Fanatics offers a comprehensive suite of products for sports fandom, enhancing fan experience.
Upsides
Fanatics' valuation rose to $18 billion, tripling in a year.
Partnership with Komo Tech enhances fan engagement through immersive games and competitions.
Acquisition of PointsBet's US businesses strengthens Fanatics' sports betting market position.
Funding
Total raised$4.68 B
Latest valuation$31.00 B
StageGROWTH_EQUITY_VC
GROWTH EQUITY VC
11/30/2022$700
$31.00 BSERIES E
7/31/2020$350
$6.20 B$1.0 K
$4.50 BSERIES C
7/31/2015$300
$3.10 BDEBT
5/31/2012$75
SERIES A
3/31/2012$150
$1.50 BACQUISITION
1/31/2011$277
$277.00 M