Faire

B2B marketplace for independent brands and retailers

San Francisco, California, United States

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About Faire

Faire operates a business-to-business (B2B) marketplace that connects independent brands with local retailers, primarily in the wholesale market. The platform enables brands to expand their reach to a larger audience of retailers, while retailers can discover unique products that set their stores apart from competitors. Faire generates revenue through a commission on sales made via its platform and provides additional services like inventory management and data analytics to help businesses improve their operations. The company focuses on supporting small to medium-sized businesses and aims to enhance the distinctiveness of local communities by empowering both brands and retailers to succeed.

San Francisco, CaliforniaHeadquarters
2017Year Founded
$1,470.7MTotal Funding
SERIES_GCompany Stage
Data & Analytics, Social Impact, Consumer GoodsIndustries
1,001-5,000Employees

Benefits

Time off
Parental leave
Daily mindfulness
Annual learning grant
Thoughtfully designed spaces
Fitness & wellbeing benefits
Mental health benefits
Charitable matching
Career planning

Risks

Leadership turnover may cause strategic instability and affect operations at Faire.
Target's inclusion of Shopify merchants increases competition for Faire's marketplace.
Rising B2B marketplaces could lead to increased competition for Faire's market share.

Differentiation

Faire offers net 60 payment terms and free returns, reducing wholesale business risks.
The platform connects independent brands with local retailers, enhancing community uniqueness.
Faire provides inventory management and data analytics to optimize retailer and brand operations.

Upsides

Increased demand for B2B marketplaces boosts Faire's growth potential and market reach.
Shopify's investment enhances integration and tools for Shopify merchants on Faire's platform.
DTC brands using Faire can diversify revenue streams and reach broader audiences.

Funding

Total raised$1.47 B
Latest valuation$12.59 B
StageSERIES_G
SERIES G
4/30/2022
$416
$12.59 B
SERIES F
5/31/2021
$260
$7.00 B
SERIES E
9/30/2020
$170
$2.50 B
SERIES D
9/30/2019
$150
$1.00 B
SERIES C
11/30/2018
$60
$535.00 M
SERIES B
11/30/2018
$40
$200.00 M
SERIES A
1/31/2018
$12
$60.00 M
SEED
10/31/2017
$3
$17.00 M