Ethena

Online compliance training for small businesses

New York City, New York, United States

About Ethena

Ethena offers online compliance training that is engaging and effective, focusing on small to medium-sized businesses in the United States. The platform operates on a subscription model, providing various training modules on topics like ethics and inclusivity, along with automated reminders to boost completion rates. A key feature is its case management portal, which allows employees to report concerns, promoting a trustworthy workplace. Ethena aims to create ethical and inclusive workplaces by embodying the values it teaches and encouraging continuous growth.

New York City, New YorkHeadquarters
2019Year Founded
$49MTotal Funding
SERIES_BCompany Stage
Enterprise Software, Social Impact, EducationIndustries
51-200Employees

Benefits

Health plans, including medical, dental, and vision
Health FSA, HSA, dependent FSA, and commuter benefits
12 weeks of paid parental leave for all our parents
401(k) options — both pre-tax and ROTH
$500 Office Stipend
20 days of paid time off per year

Risks

Increased competition from LMS providers like WorkRamp could dilute Ethena's value proposition.
Expansion into crypto projects may divert focus from core compliance training business.
New equity investment pressures Ethena to deliver rapid growth, risking strategic missteps.

Differentiation

Ethena offers bite-sized, engaging compliance training unlike traditional tedious methods.
The platform includes automated reminders, ensuring high completion rates for busy leaders.
Ethena's case management portal provides a transparent hotline for reporting workplace concerns.

Upsides

Ethena raised $30M Series B to enhance compliance training software and expand offerings.
Growing demand for remote work compliance training aligns with Ethena's online platform.
Interest in microlearning and gamification supports Ethena's engaging content approach.