About Emotive
Emotive.io offers tools for eCommerce businesses to enhance their revenue through SMS marketing, advertising, and first-party attribution software. The platform allows brands to engage in two-way SMS conversations, which can improve conversion rates, and includes a first-party pixel tool to track advertising effectiveness. Operating on a subscription model with a 14-day free trial, Emotive.io guarantees a 5x return on investment for its clients. The company also provides resources and training to support clients in their marketing efforts, emphasizing strong customer support throughout the process.
Los Angeles, CaliforniaHeadquarters
2018Year Founded
$56.6MTotal Funding
SERIES_BCompany Stage
Consulting, Consumer SoftwareIndustries
51-200Employees
Risks
Increased competition from platforms like Postscript and Attentive.
Potential backlash from privacy-conscious consumers due to first-party pixel tracking.
Economic downturns may challenge Emotive's high ROI promises.
Differentiation
Emotive offers a unique first-party attribution tool post-iOS 14 changes.
Their platform scales two-way SMS conversations, boosting conversion rates significantly.
Emotive's NLP capabilities provide personalized marketing solutions in fashion and fitness.
Upsides
Emotive's acquisition of Bloom Digital enhances their omnichannel marketing capabilities.
The rise of AI-driven chatbots can enhance Emotive's conversational SMS platform.
Subscription-based business models are trending, benefiting Emotive's service model.
Funding
Total raised$56.64 M
Latest valuation$400.00 M
StageSERIES_B
$50
$400.00 MSERIES A
4/30/2020$6
$27.50 MSEED
8/31/2019$3
$13.50 MEARLY VC
6/30/2013N/A
$175.00 M