EasyKnock

Residential sale-leaseback financial services

New York City, New York, United States

About EasyKnock

EasyKnock provides residential sale-leaseback solutions that allow homeowners to access the equity in their homes without needing a credit score or debt-to-income ratio. The process involves EasyKnock purchasing the homeowner's property and then leasing it back to them, enabling clients to remain in their homes while receiving cash for various financial needs. Unlike traditional home equity loans, this model offers flexibility and quick transactions, typically completing in 4-6 weeks. EasyKnock generates revenue by charging rent to the homeowners and benefits from any increase in the home's value during the lease. Additionally, the company covers certain home expenses like taxes and insurance, further easing the financial burden on clients. The goal of EasyKnock is to provide a practical alternative for homeowners seeking to unlock their home equity while maintaining their living situation.

New York City, New YorkHeadquarters
2016Year Founded
$122.3MTotal Funding
SERIES_DCompany Stage
Financial Services, Real EstateIndustries
51-200Employees

Risks

Legal challenges in Connecticut could lead to financial penalties and reputational damage.
Closure of operations may result in unresolved customer service issues and legal claims.
Reliance on debt financing poses financial risks if asset liquidation doesn't cover liabilities.

Differentiation

EasyKnock offers sale-leaseback solutions without requiring credit scores or DTI ratios.
The company covers home expenses like taxes and insurance, providing financial relief.
EasyKnock allows homeowners to access equity without moving, offering flexibility.

Upsides

Increased demand for alternative financing due to rising interest rates benefits EasyKnock.
Growing interest in PropTech innovations aligns with EasyKnock's technology-driven solutions.
Partnerships with platforms like FinLocker enhance customer value with financial health tools.