Dollar General

Discount retailer offering everyday essentials

Goodlettsville, Tennessee, United States

About Dollar General

Dollar General is a discount retailer that offers a variety of everyday essentials at affordable prices. The company sells products such as food, cleaning supplies, health and beauty items, clothing, and seasonal goods in stores located in both rural and urban areas. Customers can find a wide selection of items in convenient locations, making it easy for budget-conscious shoppers to access what they need. Dollar General stands out from its competitors by focusing on strategic store placements and maintaining low prices through efficient supply chain management. The company's goal is to expand its store network and product range while providing career opportunities for its employees.

Goodlettsville, TennesseeHeadquarters
1939Year Founded
IPOCompany Stage
Consumer GoodsIndustries
10,001+Employees

Risks

Economic pressures may force Dollar General to adjust pricing strategies to stay competitive.
Increased competition from Amazon's AI-powered assistant could impact market share.
Rapid eCommerce growth may challenge Dollar General's traditional retail model.

Differentiation

Dollar General offers a wide range of everyday essentials at low prices.
The company strategically locates stores in both rural and urban communities.
Dollar General's growth strategy includes expanding its store footprint and enhancing product offerings.

Upsides

Dollar General plans to open 575 new stores in 2025, boosting its market presence.
Partnership with Elf Beauty targets rural markets, expanding product diversity and reach.
Testing same-day delivery aligns with shifts in customer behavior and enhances convenience.

Funding

Total raised$1.5 K
StageIPO
POST IPO DEBT
5/31/2023
$1.5 K