About Crocs
Crocs specializes in casual footwear for men, women, and children, with a strong reputation for its comfortable and distinctive clog design. The shoes are made from a proprietary material called Croslite™, which is lightweight, non-marking, and odor-resistant, providing both comfort and functionality. Crocs offers a variety of footwear options, including clogs, sandals, slides, boots, and wedges, catering to everyday consumers, children, and professionals who need durable shoes for work. What sets Crocs apart from its competitors is its multi-channel sales strategy, which includes direct-to-consumer sales through its website and retail stores, as well as wholesale distribution to third-party retailers. The company aims to reach a broad audience and maintain a strong market presence while continuously expanding its product line, including themed collections like the Crocs Fun Lab, which features designs inspired by popular characters from Disney, Pixar, and Marvel.