Capsule operates in the pharmacy industry, focusing on improving healthcare delivery through technology. The company provides customized pharmaceutical services to a variety of clients, including doctors, hospitals, insurers, and manufacturers. Capsule's approach involves creating a brand that resonates emotionally with its users while addressing the complexities of the healthcare system. Unlike traditional pharmacies, Capsule emphasizes tailored solutions that enhance efficiency and effectiveness in medication management. The company generates revenue through partnerships and service agreements, and it has attracted significant investment, raising over $500 million to support its growth and impact in the healthcare sector.