Bombora

Provides intent data for B2B marketing

New York City, New York, United States

About Bombora

Bombora provides intent data to businesses, indicating which companies are actively researching products or services online. This data helps B2B clients, such as sales teams and marketers, identify potential leads and tailor their marketing strategies to improve return on investment (ROI). The company collects data through its B2B Data Co-op and analyzes it to reveal buying intent patterns. Bombora's goal is to enable businesses to optimize their marketing and sales efforts by offering valuable insights into potential clients.

New York City, New YorkHeadquarters
2014Year Founded
$972.7KTotal Funding
DEBTCompany Stage
Data & Analytics, Enterprise SoftwareIndustries
201-500Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Health Savings Account/Flexible Spending Account
Unlimited Paid Time Off
401(k) Retirement Plan
401(k) Company Match
Parental Leave
Commuter Benefits
Professional Development Budget

Risks

Emerging competitors like 6sense and Demandbase threaten Bombora's market share.
Stricter EU data protection laws could impact Bombora's data collection practices.
Economic uncertainties may lead to reduced spending on data analytics services.

Differentiation

Bombora specializes in providing intent data for B2B marketers, enhancing sales alignment.
Its B2B Data Co-op offers unique insights into business activities and buying intent.
Bombora integrates with major platforms, facilitating seamless data incorporation into workflows.

Upsides

Growing demand for intent data boosts Bombora's market relevance and client base.
Partnerships with platforms like LinkedIn enhance Bombora's integration capabilities.
Rising interest in privacy-compliant solutions aligns with Bombora's ethical data practices.

Funding

Total raised$972.7 K
Latest valuation$5.00 M
StageDEBT