Bisnow provides news, events, and networking opportunities for professionals in the commercial real estate sector. It delivers industry insights through articles and reports on its online platform, while also hosting live events that facilitate networking and deal-making. Bisnow differentiates itself by focusing on major urban markets in the U.S. and generating revenue through advertising, event ticket sales, and sponsorships. The company's goal is to connect and inform commercial real estate professionals, helping them navigate the industry effectively.