Bettermode

Community platform for online engagement management

Toronto, Ontario, Canada

About Bettermode

Bettermode provides a community platform that enables businesses to create and manage their own online communities. This platform allows users to build customized spaces for interaction among customers, employees, or members. It offers flexibility through tools like GraphQL API, Webhooks, and a Liquid template engine, which help automate workflows, sync data, and develop custom applications. Bettermode operates on a subscription-based model, generating revenue from client fees and an app marketplace where developers can publish integrations. This approach not only ensures consistent income but also encourages a community of developers to enhance the platform's features. Bettermode's goal is to empower businesses to foster unique online communities tailored to their specific needs.

Toronto, CanadaHeadquarters
2018Year Founded
$6MTotal Funding
SEEDCompany Stage
Consumer Software, Enterprise Software, AI & Machine LearningIndustries
11-50Employees

Benefits

Global mobility
Community
Uncapped vacation
Parental leave
Generous time away policies
Home office stipend
Flexible work
Equity

Risks

Emerging startups with similar features at lower prices threaten Bettermode's market share.
Rapid AI tool evolution by competitors may outpace Bettermode's offerings.
Bill C-27 in Canada could increase compliance costs for Bettermode.

Differentiation

Bettermode offers a flexible platform for building customized online communities.
The platform supports automation and custom apps via GraphQL API and Webhooks.
Bettermode's App Store fosters a vibrant ecosystem of third-party developers.

Upsides

Growing demand for community-driven platforms enhances Bettermode's market potential.
AI-driven analytics integration offers insights into user behavior and engagement.
Rising interest in no-code tools allows non-developers to create custom functionalities.

Funding

Total raised$5.97 M
Latest valuation$30.70 M
StageSEED