Appfolio

Cloud-based property management software solutions

Santa Barbara, California, United States

About Appfolio

AppFolio provides cloud-based business management solutions specifically designed for the real estate industry. Their software helps property managers, real estate investors, and community association managers efficiently handle various tasks such as tenant and lease tracking, accounting, maintenance requests, and marketing. Clients pay a subscription fee to access these tools, which allows them to save time and reduce costs while improving their overall efficiency. AppFolio differentiates itself from competitors by offering a comprehensive suite of services tailored to the unique needs of real estate professionals. The company's goal is to support its clients in managing their properties more effectively and to foster long-term success through impactful solutions.

Santa Barbara, CaliforniaHeadquarters
2006Year Founded
$30MTotal Funding
IPOCompany Stage
Enterprise Software, Real EstateIndustries
1,001-5,000Employees

Risks

Increased competition from new entrants could erode AppFolio's market share.
Integration of LiveEasy may face challenges, potentially leading to customer dissatisfaction.
The partnership with Best Egg could expose AppFolio to financial risks if renters default.

Differentiation

AppFolio offers cloud-based solutions tailored specifically for the real estate industry.
The company integrates AI solutions like Realm-X for enhanced data analytics and efficiency.
AppFolio's FolioSpace platform enhances tenant engagement and satisfaction through digital solutions.

Upsides

AppFolio's partnership with Best Egg offers flexible rent payment options for renters.
The acquisition of LiveEasy enhances AppFolio's comprehensive resident services within FolioSpace.
AppFolio's revenue increased by 25% in Q2 2023, showing strong financial growth.