AnyRoad

Experiential marketing and event management platform

San Francisco, California, United States

About AnyRoad

AnyRoad provides a platform for businesses to manage and analyze their events and experiences, focusing on experiential marketing. The platform integrates event management with customer feedback and analytics, allowing companies to streamline operations from planning and booking to capturing guest data and analyzing post-event results. This flexibility enables AnyRoad to support various types of events, helping businesses enhance brand loyalty and improve return on investment. Unlike competitors, AnyRoad emphasizes a comprehensive software solution that automates all aspects of event management, enabling clients to gain insights into their guests and make informed decisions to drive revenue growth. The goal of AnyRoad is to help businesses create memorable experiences that foster brand loyalty and increase profitability.

San Francisco, CaliforniaHeadquarters
2014Year Founded
$67.5MTotal Funding
SERIES_BCompany Stage
Enterprise Software, Consumer GoodsIndustries
201-500Employees

Risks

Dependence on third-party platforms like GetYourGuide.com could affect service offerings.
Rapid AI evolution may require continuous updates, straining resources.
Experiential marketing's reliance on in-person events is vulnerable to public health changes.

Differentiation

AnyRoad integrates with GetYourGuide.com for dynamic capacity management and seamless payments.
The Pinpoint feature uses AI for real-time feedback analysis, enhancing consumer understanding.
AnyRoad's ebooks position it as a thought leader in experiential marketing.

Upsides

Integration with GetYourGuide.com attracts new guests and fills more experiences automatically.
Pinpoint's AI-driven feedback analysis allows brands to improve experiences quickly.
Webinars showcase successful case studies, serving as powerful testimonials for new clients.