About Allbirds
Allbirds creates sustainable and comfortable footwear, targeting environmentally conscious consumers who prioritize both comfort and eco-friendliness. The company offers a range of products, including shoes, socks, underwear, and accessories, all made from natural materials like wool and tree fibers. Allbirds sells directly to consumers through its website and select retail locations, allowing for competitive pricing and control over the customer experience. A key differentiator for Allbirds is its commitment to sustainability; they measure and aim to reduce the carbon footprint of their products, with their shoes emitting significantly less CO2 compared to average sneakers. Additionally, Allbirds focuses on comfort, claiming to provide the most comfortable shoes in the world, and offers a 30-day trial period for customer satisfaction. The company's goal is to achieve zero carbon emissions while delivering high-quality, eco-friendly footwear.